Coachella Valley Music and Arts Festival has announced that fans can elevate their experience by buying a lifetime access pass to the festival in the form of an NFT key in an auction this Friday, Feb. 4. The Key Collection will feature only 10 digital keys – each will grant a pass to one festival weekend each year for life.
Additionally, each key has a different special perk, including professionally cooked meals, luxury camping accommodations, and reserved spots at certain stages. Coachella will also be selling two other collections on Friday along with the key collection.
The Desert Reflections Collection will go $180 and feature 10 separate digital recreations of Coachella posters by renowned artist Emek. 1,000 will be available, and each can be redeemed for a physical copy of the Coachella | The Photographs: 1999-2019 coffee table book. The Sights and Sounds Collection will cost $60 each and feature 10 different combinations of photos from the festival coupled with soundscapes from the Polo Fields. 10,000 NFTs from this collection will be available, and fans can pick up a physical print of their photographs at the festival.
The key collection will go to the highest bidders and is the first NFT auction from Coachella. Coachella shared that a portion of sales from the NTF profits will be donated to Find Food Bank, GiveDirectly and Lideres Campesinas.
The auction will go live on Feb. 4 at 10:00 am PST. Enter the auction and learn more about Coachella's NFT collections here.
